Assisted commerce is a massive market ripe for disruption. “We are delighted to partner with the LimeChat team. LimeChat claims to enable its clients to increase conversion rates by 10x via its personalised automated conversational commerce platform. Limiting our focus solely to the e-commerce vertical enabled us to engineer the tailor-made contextual interactions which these customers desire," said Aniket Bajpai, co-founder of LimeChat.Īt present, the startup is currently working with over 25 D2C brands across the fashion, beauty and cosmetics, and health and wellness verticals. It turns out most customers are unhappy with the information overload and involved decision-making needed to buy from an online website. We deeply analysed why customers drop off from an e-commerce website. “We believe that in the next five years, commerce through chat mediums will be comparable if not higher than e-commerce revenues. Through a chat interface, the platform aims to deliver a personalised and engaging store-like buying experience to the brand's customers. The year-old startup enables direct-to-consumer (D2C) brands drive up online sales conversations with customers by directly selling across chat mediums including WhatsApp, Facebook Messenger, and Instagram. According to the company, it plans to use this funding to further develop its product, strengthen its team and scale its go-to-market operations.
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